Pretty Tasty announced the launch of its first ready-to-drink (RTD) collagen tea line: Pretty Tasty Collagen Tea.

Dough Ball Whiskey, a brand of Patco Brands, announced the launch of its Birthday Cake Whiskey, expanding on its flavor portfolio. 

The Arizona Bowl, which brings together teams from the Mountain West Conference and Mid-American Conference each year, announced a multi-year sponsorship deal, titling the event the “Snoop Dogg Arizona Bowl

Naked Brand, a brand of Tropicana Brands Group, Chicago, is launching a new range of lower sugar smoothies just in time for the busy, on-the-go summer season. 

Dan Aykroyd’s Crystal Head Vodka, part of the Infinium Spirits portfolio, announced the launch of two cocktails in sleek, convenient cans: the Espresso Martini and the Cosmopolitan. 

Espolòn Tequila is celebrating 25 years since the introduction of its signature Tequila Blanco with the launch of a limited-edition celebration bottle ― a first of its kind for the

1800 Tequila announced the release of 1800 GuachiMonton, a luxury añejo tequila aged in American and French Oak barrels and finished in orange tequila liqueur casks. 

In the United States, Cinco de Mayo celebrations are an early start to summer festivities. With Margaritas being such an iconic part of Cinco de Mayo celebrations, Cointreau announced it is

Atomic Brands unveiled Bikini Island, a new line of ready-to-drink (RTD) cocktails containing a 5% ABV and just 100 calories in each can. 

Jack Link’s, a leading provider of meat snacks, announced the launch of its latest innovation: Jack Link’s Bloody Mary Mix.