Pelican Brewing Co. announced the launch of its newest release: Beak Breaker Tropical Double IPA.

Looking forward, Drizly highlights which drinks trends are poised to have the biggest impact on the beverage alcohol industry, surveying 1,000 adults about the drinks they plan to purchase most

Monster Beverage Corp., Corona, Calif., announced that effective immediately, CANarchy Craft Brewery Collective will operate under the name Monster Brewing Co.

SweetWater Brewing Co. released two additions to the SweetWater Gummies line of brews: Sour Watermelon India Pale Ale (IPA) and Cherry Limeaid IPA, which are available in the new Gummies Variety

As a partner of the Buffalo Sabres, Labatt is highlighting the fan-favorite, black and red throwback “Goathead” Sabres jersey with limited-edition cans in both Labatt Blue and Labatt Blue Light.

2024 is the Year of the Dragon and Sapporo U.S.A. is celebrating with an artist collaboration six-pack now available nationwide for a limited time. The dragon-themed package is Sapporo U.S.A.’s

Sierra Nevada Brewing Co. unveiled its-first-ever non-alcohol brews: Trail Pass IPA and Trail Pass Golden.

Alpine Beer Co., a brand of Tilray Brands, announced the return of Windows Up India Pale Ale.

Kit NA Brewing, a non-alcohol beer company celebrating inclusivity and connection, is working this season to assist “resolutioners” and Dry January participants to get their proverbial “K*t” together. Now through

Goslings Rum, a brand of Castle Brands, announced the addition to its non-alcohol beverage portfolio with the release of Stormy Peach Ginger Beer, the first flavored extension in the Stormy

Schlafly Beer announced the release of Winter Warm-Up, a variety 12-pack with three exclusive stouts: the returning Mexican Chocolate Stout and Raspberry Coffee Stout, and Irish Cream Stout. Customers can

Labatt is taking an icy trip back to the ’90s with retro cans for the 2023-2024 hockey season. This year, as a proud partner of the Pittsburgh Penguins, Labatt is

Although craft beer sales are slowing, experts note that IPAs continue to dominate the category.

In time for fall, Pelican Brewing Co. announced the launch of its new seasonal brew: Marine Haze Hazy IPA.

Harpoon Brewery announced the launch of its Spread Holiday Cheer giveaway. Golden cans are hidden in limited edition, Golden Can 12-packs of Harpoon IPA that are hitting the shelves now. 

From the minds behind Mind Haze comes the psychedelic new 2023 edition of the Mind Haze Tropical Hazy Mixed Pack, which includes the all-new Mind Haze Tropic Rocket IPA. 

With the price of Oktoberfest brews higher than other beers, Oktoberfest beers, festivities bring big sales opportunities that many operators can capitalizing on.

Making its annual autumnal return, Dogfish Head Craft Brewery’s Punkin Ale is back. For the first time in its 29-year existence, it is available in six-packs of 12-ounce cans. Part of

Leading North American beverage wholesaler Breakthru Beverage Group is taking a consumer-centric approach with its portfolio as premiumization takes greater shape in shopper preferences.

Elysian Brewing released its Pumpkin Variety Pack. The 12-pack contains four varieties ― Night Owl, Punkuccino, The Great Pumpkin and Dark O’ The Moon ― with three bottles of each