Following interest and engagement from followers on Instagram, Ben Soffer founded Spritz Society, a collection of sparkling wine cocktails featuring all-natural, transparent ingredients.

To celebrate the season, White Claw and Cocktail Courier released the White Claw Super CLAW Holiday Kit, a customizable, festive cocktail bundle.

Social media influencer and content creator Krista Horton and husband, Bryce Horton, unveiled Horton Ready-to-Drink (RTD) Cocktails, a line of coconut rum-based canned cocktails hitting shelves across the country. 

Pernod Ricard USA, New York, announced the power pair behind the Espresso Martini are celebrating the holidays and solidifying their union with the release of Blend No. 83 ― a

BuzzBallz is ringing in the holiday season with two exclusive seasonal flavors of ready-to-drink (RTD) cocktails: Eggnog and Cookie Nookie.

Rancho La Gloria is launching limited-edition Day of the Dead inspired labels. The brand’s best-selling Lime and Strawberry ready-to-drink (RTD) Margaritas will showcase the new design in 1.5-liter bottles. 

Laird & Co., America’s oldest distiller, announced the introduction of the Laird’s American Mule, a ready-to-drink (RTD) cocktail made with their world-famous Apple Brandy.

Playboy Spirits, in a joint venture between Spirits Investment Partners (SIP) and PLBY Group, announced the launch of PLAY HARD, a premium line of vodka seltzers.

Novo Fogo Cachaça announced reformulating and redesigning its popular line of award-winning Brazilian canned cocktails, offering consumers a fresh way to experience a carbonated twist on Brazil’s national cocktail: the

Sagamore Spirit announced the release of its Ginger & Rye canned cocktail.

The Glenlivet, a brand of Pernod Ricard USA, recently introduced The Glenlivet Twist & Mix Cocktails, a new line of premium, ready-to-serve, whisky-based cocktails. 

BeatBox announced its first “Partner Series” custom package in collaboration with Oklahoma State University (OSU) Athletics. Entering the second year of a three-year agreement, BeatBox kicked off the inaugural Partner

As ready-to-drink (RTD) cocktails experience continued growth, experts note that the category’s rise could be due to diversification versus that of the hard seltzer category.

Sunshine Punch unveiled its namesake ready-to-serve cocktail made from orange, creme, rum and vodka.

Captain Morgan Original Spiced Rum and Cocktail Courier teamed up to celebrate summer with Sophie’s Spiced-Up Special, the winning cocktail from the Battle of the Badtenders, presented by Captain Morgan.

Monaco Cocktails debuts a brand refresh, marking a significant milestone in the company’s history as it celebrates over a decade of success, it says. 

Gay Water, a canned vodka soda company, announced the launch of its Gay Water, introducing one of the first alcohol beverage brands to be founded and grounded in the LGBTQ+

Tip Top Proper Cocktails announced the debut of an all-new, ready-to-drink (RTD) canned cocktail: the Jungle Bird.

Loyal 9 Cocktails announced the launch of its latest offering: Loyal 9 Classic Margarita.