Harpoon Brewery and DraftKings Inc. announced the release of a new, limited edition 12-pack in time for the Celtic’s on-going run in the NBA playoffs and the Red Sox resurgence
Swoon, a zero sugar beverage brand, announced it’s bringing “Barbiecore” to the beverage aisle with the launch of Barbie x Swoon Pink Lemonade
Twisted Tea Hard Iced Tea, a brand of Boston-based The Boston Beer Co., unveiled a surprise release of a new, limited-edition flavor: Twisted Tea Rocket Pop. A taste as big
The Jack Daniel Distillery announced a limited-edition Jack Daniel’s Tennessee Whiskey to commemorate its partnership with McLaren Racing. Available in select Formula 1 race markets across the globe, the limited-edition
Blue Moon was born in a ballpark in 1995, first brewed out of a love for baseball in the Sandlot Brewery at Coors Field. Originally named Bellyslide Wit as a
On The Rocks (OTR), a brand of Beam Suntory, announced the release of its first-ever Midori Sour offered in a ready-to-drink format.
Belvedere Vodka introduced its newest limited-edition offering: Belvedere Miami, a bottle inspired by the coastal lifestyle of Miami. Just in time for Miami Music Week, the bottle will be officially
To celebrate the 50th anniversary of hip-hop and the final installment of the brand’s three-party trilogy, Rémy Martin has teamed up with storied icons and legendary mixtape DJs to unveil
As an official sponsor of the Kentucky Derby Festival for the seventh consecutive year, the Evan Williams Bourbon Experience released a special-edition bottle of Evan Williams Single Barrel Bourbon with
Woodford Reserve, the presenting sponsor of the Kentucky Derby, is honoring “The Greatest Two Minutes in Sports” with the release of its 2023 commemorative Derby bottle.
Death Wish Coffee introduced an all-new limited-edition: Colombian Blend, made with Arabica beans from the Sierra Nevada de Santa Marta Mountains of Colombia, and naturally high-caffeine Indian Robusta beans.
Koloa Rum Co. has partnered with University of Hawaii and Affinity Licensing to debut a limited-edition commemorative bottle, designed to honor and celebrate the Rainbow Warriors' back-to-back championship wins.
Amber Beverage Group (ABG) has launched a new addition to its KAH Tequila range: KAH Huichol Limited Edition, a collection of hand-decorated, beaded bottles. The series of individually numbered bottles
Espanita Double Barrel Reposado Tequila will be the first release from the collection. It has already received a 97-point rating and a Triple Gold Medal from the MicroLiquor Spirit Awards.
CANPACK has recently collaborated with Bavaria (ABI Colombia) on a limited edition launch of its Club Colombia beer. Through this premium brand, Bavaria aims to pay tribute to Colombia's rich