Consumers have the chance to win an exclusive, once-in-a-lifetime experience to watch the Green Bay Packers play the Chicago Bears on Nov. 17 with Simone Biles, whose husband plays for the
Michael Michail and Universal Brands Inc. debuted Xpress Harder Iced Tea, a 9.9% ABV hard iced tea available in a 24-ounce single serve can.
New York-based Spritz Society, the award-winning spritzer brand founded by media influencers and entrepreneurs Ben Soffer, Claudia Oshry, Jackie Oshry, Zach Weinreb and Jake Lewin launched a new flavor, Lemon
Brisk Iced Tea, a brand of PepsiCo, Purchase, N.Y., has teamed up with the artist to revive its classic Claymation advertisements and encourage fans to put themselves first.
Julius Meinl’s announced its latest limited-edition coffee ― Burundi Gakenke 100% Arabica ― crafted to celebrate International Coffee Day 2024.
To remind everyone that summer isn’t over, Tropicana is teaming up with Ciara Miller of the hit show “Summer House” to launch Tropicana Refreshers, the brand’s refreshed line of juice
To make it easier than ever to rep your favorite teams, Bud Light has released its 2024 lineup of fan-favorite NFL team packaging, displaying full-bleed team colors and prominent team
Together, Doodles and AriZona Beverages are launching a limited-edition Doodles-branded Iced Tea with Lemon drink, blending art, nostalgia, and a classic American refreshment.
Experts credit consumers’ affinity for ready-to-drink (RTD) alcohol to flavor exploration. With growth from premium RTD cocktails and hard teas, the category has been a positive for the overall beverage
Beverage industry veteran Brandon Cason, announced the official launch of TEABIRD Hard Sweet Tea.
Michelob ULTRA, the exclusive beer sponsor of Team USA, has unveiled sleek, new packaging to help Americans raise a glass to Team USA. The special-edition design features the Team USA
Consumers have hit the road and air this summer, creating more eyeballs on out-of-home ad campaigns. Clear Channel Outdoor offers insights on how beverage brands can create campaigns to help
Talkhouse Encore, a line of spirits-based seltzers inspired by the Hamptons-based venue Stephen Talkhouse, announced the launch of its Iced Tea & Lemonade Vodka Soda.
While the alternative adult beverages market grew by 7.5% a year or 426% in total since 2002, the total beer market has declined more than 5% in total during this
In this year’s State of the Industry report on tea and ready-to-drink teas, experts share that the tea market remains steady.
This year’s State of the Industry report on the U.S. beer market highlights the contrasting performances of beer segments as flavored malt beverages, import beers and non-alcohol segments continue to
In conjunction with National Iced Tea Month, Bethesda-based JUST ICE Tea announced its summer campaign: Tea Marks the Spot.
Jack Daniel’s in partnership with Pabst Brewing Co., announced the launch of the new Jack Daniel’s Country Cocktails Hard Tea.
Recognizing the shifts of consumers’ food and beverage choices, Seth Goldman, Chef Spike Mendelsohn founded Eat the Change, a planet-friendly snack company in 2020 that ventured into the bottled tea
As tea is considered to be one of the original functional drinks, experts highlight how the tea and RTD tea category is well-positioned to go on the offensive with innovations